Saturday, May 30, 2009

Internet marketing - adwords and membership sites

This is an excellent video...

http://www.armandmorin.com/72hours/x.php?af=424609

Watch it and you'll learn strategies you can
implement right away to improve your Google
Adwords campaigns as well as how to build
profitable membership sites.

Just be aware that the video will be taken
down on Sunday (so you should watch it now).

Here is the link again:

http://www.armandmorin.com/72hours/x.php?af=424609

Friday, May 22, 2009

Change manifesto - Elegant thinking

One Million.
That’s how many ideas Toyota implements each year. Do the math: 3000 ideas a day. That number, more than anything else, explains why Toyota appears to be in a league all their own, playing offense on a field of innovation, while their competitors remain caught in a crossfire of cost-cutting.
Here’s the thing: it’s not about the cars. It’s about ideas. And the people with those ideas. But not just any ideas. Mostly tiny ones, but effective ones nonetheless—elegant solutions to realworld problems. Not grand slam homeruns, but groundball singles implemented all across the company by associates that view their role not to be simply doing the work, but taking itto the next level…every day, in some little way. Good enough never is. When an entire organization thinks like that, it becomes unstoppable. Like a number of other market leaders, Toyota recognizes that companywide innovation is a matter of assembling a group of talented people in an environment where innovation is required by everyone at every level. To create that environment, Toyota employs systems and structures that neutralize the typical barriers to ingenuity and release individuals to realize significance through their work.
The cumulative effect is astounding: Toyota has a market value worth nearly as much as all the other carmakers combined. What’s difficult to understand, though, is what Toyota associates have known all along: their vaunted automobiles and assembly techniques are simply visible outcomes


That is an excerpt from Mathew may's latest manifesto: Elegant thinking.

Matthew E. May is the author of The Elegant Solution: Toyota’s Formula for Mastering Innovation (Free Press, October 2006) from which this manifesto is adapted. He is a longtime Toyota business partner, holding a key advisory role with the University of Toyota for over eight years. As a master Toyota instructor and founder of Los Angeles-based management education firm, Aevitas, he partners with management teams to achieve excellence in innovation, working with a number of well known organizations, including Wells Fargo, The Department of Defense, Quadrant Homes, and Los Angeles Police Department. A graduate of the Wharton School and Johns Hopkins University, he lives with his wife and daughters in southern California, where he is an avid cyclist.


You can read the latest manifesto here.

Tuesday, May 19, 2009

Master the camera to expand your exposure

with Shawne Duperon

Your speaking, training and consulting career can be helped or hindered by how you come across on camera, whether it’s a media interview, your demo DVD or a YouTube segment. Video media exposure can expand your visibility exponentially to potential customers and powerfully cement your credibility — when you use it well! If not, it can actually hurt your brand.

Using on-camera strategies and tactics, Shawne shares all the inside secrets to become exquisite on camera.
In this content-rich teleseminar, you will learn:

How to avoid on-camera mistakes
How to “dance” in a TV interview
Where to look when you’re on-camera
The best camera-ready clothing to wear
The difference between taped and live interviews
How to talk in 2- to 3-sentence “sound bites”
Why the first question is the most important
When and why you should “parrot” the reporter
How to meet both the reporter’s needs and your messaging goals
After this session with former TV reporter Shawne Duperon, you will understand how to be outrageously charismatic on camera. Over the last 20 years, five-time Emmy award winner Shawne has interviewed presidents, celebrities and sports stars. She’s filmed Colin Powell, Jimmy Carter, Hillary Clinton, John McCain, Morgan Freeman, YoYo Ma, Phil Mickelson and Bill Cosby to name a few. She knows what it takes to be great on camera and have reporters, producers and editors coming back for more.

Register or order the CD or MP3 recording. Note: people who register for the teleseminar will get the MP3 recording of the session for free.

Saturday, May 16, 2009

14 quick and successful adword tricks

You'll like this...

Yesterday a course was released showing
people how to get tremendous results with
their pay per click campaigns.

The good news is, you won't have to wade
through thousands of pages to figure it out.

It's just 14 quick tricks that will have an
immediate impact on your sales.

Take a look:

http://www.secretadwordtips.com/x.php?af=424609

The tips are brought to you by someone who's
ads are being shown 7-10 MILLION times a DAY!

...PLUS...

His ad costs are a ridiculously low rate.

How does he do it?

It's revealed in these 14 Secret Adword Tips:

http://www.secretadwordtips.com/x.php?af=424609

Enjoy!

Sunday, May 10, 2009

7 fantastic free business card apps for the iphone

Now that we’ve seen the rise of social media, and we know we can use the Web to go green, isn’t it about time we find a better way to exchange contact information with each other? We think so.

Thankfully the iPhone has become a platform for utility applications that help us do just that. Each of these applications will help you get your contact info, or that of a friend, off your phone and into someone else’s address book. Best of all, they’re all free. Ain’t that grand? more ...

Friday, May 8, 2009

What to Do About Social Media Overload, or How to Network Online and Still Have Time to Run Your Business

LinkedIn. Facebook. Twitter. YouTube. MySpace. StumbleUpon.

And the list goes on. With so many options available today, it’s easy to experience social media overload.

Anyone who knows me, knows that I’m a big fan of social media and how it can help you generate buzz and develop your business. But it can be overwhelming, even addictive for some. With new social sites popping up every day, how do you make the most of the opportunities social media provides and still have time to run your business?

Here’s my advice:

Thursday, May 7, 2009

Creating a Power-packed Headline

By Clayton Makepeace

Every part of your sales message is important. Your opening is crucial. Your presentation of

product benefits ... of proof and credibility elements ... of the offer and premiums ... of your guarantee ... and of your closing "ask-for-the-sale" copy are all critical.

But of all the things you do to produce a sale, nothing equals your headline when it comes to pushing response through the roof. In my 33 years in this business, I've seen great new headlines produce 25%, 35%, even 45% lifts in response and ROI.

Why are heads so important? Two reasons:



Wednesday, May 6, 2009

4 Killer Team-Building Tips.

trackLegendary Duke basketball coach Mike Krzyzewski told an audience of business executives how he builds winning teams. Here, from a panel discussion at the Milken Institute Global Conference in Los Angeles Monday, are a few of his pointers.