Sunday, December 23, 2007
Small Business, Big Clients
Don't fear taking on giant corporations as clients and business partners. Everyone benefits when Goliath hires David.
Does size matter? It's a cheeky question, but also a valid one.
As a small company, can you take on a large corporate client and serve them just as well as--if not better than--a big vendor can?
Michael Fallone can offer a resounding "yes" to that question.
After all, he and his co-founder, Doug Bartow, 39, and just four employees developed the design and creative foundation and executed many of the elements for the Harry Potter & the Deathly Hollows U.S. marketing campaign.
Read On >>>
Does size matter? It's a cheeky question, but also a valid one.
As a small company, can you take on a large corporate client and serve them just as well as--if not better than--a big vendor can?
Michael Fallone can offer a resounding "yes" to that question.
After all, he and his co-founder, Doug Bartow, 39, and just four employees developed the design and creative foundation and executed many of the elements for the Harry Potter & the Deathly Hollows U.S. marketing campaign.
Read On >>>
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