Tuesday, June 2, 2009
Your flagship product
What's a flagship product?
A flagship product is a product or service that you and your business becomes identified with. It's something that communicates a concept or a solution that people automatically and favorably associate with you.
What a flagship product does is give you and your business instant credibility. When people purchase your flagship product, they are more likely to buy other products and services from you.
A flagship product should have the following characteristics:
A flagship product is a product or service that you and your business becomes identified with. It's something that communicates a concept or a solution that people automatically and favorably associate with you.
What a flagship product does is give you and your business instant credibility. When people purchase your flagship product, they are more likely to buy other products and services from you.
A flagship product should have the following characteristics:
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